Today we have part one of a two part guest entry from Jessica Hanebutt Snell of Rockin’ B Design, LLC who writes of her experiences at the recent WESA market show. Jess is an F-I member as well as a DE specializing in vintage-inspired ladies western apparel with a keen interest in all aspects of the western lifestyle industry as well as the vintage fashion community.…
Today we have a post from guest author Jim Wiebe. Jim provided the source material for the the second entry in the series based on the EDI BootCamp class I took from him. Without further ado, here’s Jim:
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In part 2, Kathleen said “If you want to move up to another level sales-wise, the process and logistics of how you service those accounts will have to move up to another level first.”…
[amended 12/30/11]
In Selling to department stores pt.1, I mentioned the advantages and disadvantages to independents who want to sell clothing to department stores. Please read that first for context or little of this entry will make sense or will simply overwhelm you.…
Any time a situation doesn’t work out in whatever way, our natural default response is to presume malice when incompetence is more likely. Try to keep that in mind.
In the vein of How can we make it easier to do business with us?…
A topic in the forum gave me this idea. Or rather, it brought the point home for me. So many designers start lines because they’ve shopped the market and can’t find what they like so they think the product or item doesn’t exist.…
